Content Strategy Services for Startups & Tech Brands

Let us make content work for your venture by attracting and engaging your audience so you can achieve your marketing goals.

GET STARTED

WHAT IS CONTENT STRATEGY

A content strategy is a means to fulfill business needs through the effective creation and distribution of content. The process implies setting goals, identifying target audiences, crafting content development plans, and measuring their success. In a sense, content strategies allow companies to publish compelling content that their intended readers would consume. They answer questions like “Why should you create content?” and “What should you create?”

 

Benefits for Your Tech Brand

Content creation means much more than just filling articles with information. Any piece should be crafted with a business goal and a target audience in mind. Without a clear sense of what you aim to do and who you’re talking to, you can’t steer content toward the right direction. We can help with that.

Save Time and Money

A clear content strategy allows any company to manage its resources better. That translates to no wasted resources, including time, effort, and money.

We at Techslang can give you that much-needed sense of direction to get your business up and running.

Achieve Results

Content creation without a direction in mind isn’t going to help any business’s cause. Only with a well-defined content strategy can a brand achieve results and meet its goals.

In content strategy services terms, that translates to aligning content with business objectives.

Stay a Step Ahead of Your Competition

Competing in the online landscape can be tough. It requires having a content strategy that effectively positions your brand to edge out the competition. 

We can help you outrun your competitors and provide you with strategic content in the right place at the right time, thus giving your customers what they need, when they need it.

OUR CONTENT STRATEGY SERVICES

We understand the issues that tech brands and startups face when improving their brand presence. Our content strategists can help you zoom in on priorities so you can take advantage of untapped opportunities and bring value to your clients. We’ll help you identify your target markets, competitors, and industry gaps; craft content strategies to meet your business goals; produce engaging content that satisfies customer needs; and ultimately propel your company forward.

 

 

Step 1: Study Your Audience and Set Goals

An effective content strategy starts with creating your goals with your target audience in mind. To do that, though, you’ll need to know your market well. Only then can you set the direction that you want to take.

During step 1, we sit down with our clients and define who they’re talking to and what they need. This helps us develop a content strategy that brings results.


Step 2: Plan and Develop Content

After setting the stage, so to speak, it’s time to plan and develop content that resonates with your company’s goals.

For us, that means conducting thorough research on market and industry trends. We’ll answer questions like “What types of content would resonate with your audience?” and “What can you do for your market?” Once we have the answers, we get down to content creation.


Step 3: Measure Results and Optimize

The buck doesn’t stop at content development for our content strategy services. You’ll never know if it worked, after all, if we don’t measure results.

During step 3, we help you identify which strategies worked and which didn’t. Then we adjust our plan so you can optimize and even maximize results.

Success Stories
GET STARTED

Fill out the form below—we respond pretty fast!
Or reach out to us at hello@techslang[.]com.

We also provide
Content Strategy & Whitepaper & E-Book Writing Services